
Japan buyer map: fresh fruit and shrimp from Ecuador, Peru, India, Kenya and Colombia
Recorded 2024 trade, published plant-quarantine rules and open questions per product and origin — so a Japanese importer can tell a working route from an assumption.
Prepared by the Global B2B Group project team · Published · Last reviewed · Scope: Japan. Trade: UN Comtrade 2024, Japan as reporter, checked 25 October 2026. Plant quarantine: MAFF pages opened 25 October 2026. Confirm every origin, variety and consignment with the Plant Protection Station and MHLW quarantine station before planning a programme.
Also available in: 日本語
Which of these origins already ship fruit or shrimp to Japan?
In 2024 Japan recorded imports of Ecuadorian bananas (US$81.5 million), Peruvian Hass avocados (US$31.4 million), Peruvian grapes (US$12.0 million) and small volumes of Peruvian and Indian mangoes, all covered by a published MAFF basis: the immature-banana exclusion in Annexed Table 2, or a detailed rule for that origin and variety. India ranked first among Japan's suppliers of frozen shrimp under HS 030617 (US$284.9 million), with Ecuador at US$102.3 million. Colombia has detailed rules for Hass avocados, Tommy Atkins mangoes and yellow pitaya but no 2024 row for avocados or mangoes. For Peruvian blueberries and for Kenyan fruit and vegetables we found neither a detailed rule nor a 2024 trade row — treat them as unconfirmed.
How to read this map
Each product–origin pair carries one of three labels. They describe evidence, not our opinion of the route.
- Recorded trade + published basis — Japan reported 2024 imports from that origin, and MAFF publishes a rule or exclusion covering the product.
- Rule published, no 2024 row — a MAFF detailed rule exists, but Japan reported no 2024 imports from that origin under that HS code. Feasibility depends on registered orchards, packhouses and treatment facilities for the season.
- Not established — no detailed rule found and no 2024 row. This is not proof of a ban or of permission; ask the Plant Protection Station in writing before planning.
Fresh fruit and vegetables by origin
Values are Japan's 2024 imports from the origin (UN Comtrade, US$ thousand and kg). HS 080390, 080440 and 080450 include dried fruit; HS 080450 also covers guavas and mangosteens. Detailed rules apply to the named variety only.
- Kenya, Colombia and Ecuador do ship cut flowers to Japan (HS 0603, 2024: Colombia 72,815.12, Ecuador 10,816.16, Kenya 10,486.73 US$ thousand) — outside the produce lanes we source, shown only as context for existing air links.
- Peru also has a detailed rule for satsuma mandarins; we did not check its trade data, so it is not mapped here.
| Origin — product | Japan imports 2024 from origin | MAFF basis as published | Label |
|---|---|---|---|
| Ecuador — bananas (080390) | 81,476.50 / 105,680,040 kg — second supplier after the Philippines (746,756.71) | Annexed Table 2 lists Musa as a prohibited host but excludes immature bananas | Recorded trade + published basis |
| Peru — bananas (080390) | 7,753.91 / 6,506,747 kg | Same immature-banana exclusion | Recorded trade + published basis |
| Peru — Hass avocados (080440) | 31,391.47 / 10,840,620 kg — second supplier after Mexico (107,805.60) | Detailed rule (2015): designated production areas and packing facilities, Hass only | Recorded trade + published basis |
| Peru — grapes (080610) | 12,038.42 / 3,143,309 kg — third supplier after Chile and the United States | Detailed rule (2023, amended 25 November 2025): Vitis vinifera only, cold treatment in containers | Recorded trade + published basis |
| Peru — mangoes (080450) | 1,476.65 / 208,380 kg | Detailed rule (amended 2023): Kent only, hot-water immersion treatment | Recorded trade + published basis (Kent only) |
| India — mangoes (080450) | 394.97 / 68,053 kg | Detailed rule (amended 2022): six cultivars from six designated states, vapour heat treatment | Recorded trade + published basis |
| Colombia — Hass avocados (080440) | No row reported | Detailed rule (2019): designated orchards and packing facilities, Hass only | Rule published, no 2024 row |
| Colombia — Tommy Atkins mangoes (080450) | No row reported | Detailed rule (amended 2023): vapour heat treatment, Tommy Atkins only | Rule published, no 2024 row |
| Colombia — yellow pitaya | Not collected (no separate HS code checked) | Detailed rule (2023): vapour heat treatment | Rule published; trade not checked |
| Peru — blueberries (081040) | No row reported | No detailed rule found; Annexed Table 2 lists Vaccinium fruit from Peru among Mediterranean fruit fly hosts | Not established |
| Ecuador — mangoes (080450) | No row reported | No detailed rule found; Ecuador appears in the Annexed Table 2 entry covering mango | Not established |
| Kenya — avocados (080440) | No row reported | No Kenya-specific rule found; Kenya and avocado appear in Annexed Table 2 entries | Not established |
| Kenya — other vegetables (0709) | No row reported | No Kenya-specific fruit or vegetable rule found | Not established |
Shrimp from India, Ecuador and Peru
Frozen shrimp for human consumption enter Japan as food: the importer files a food import notification with an MHLW quarantine station under Food Sanitation Act Article 27, and residues are judged under the positive list system. MAFF's Animal Quarantine Service covers non-living aquatic animals only when they are for aquaculture use.
HS 030617 covers frozen shrimps and prawns other than cold-water species; it does not identify the species, so this map does not attribute any species to an origin. India's MPEDA reports that Japan took 40,776 tonnes of India's frozen shrimp exports in financial year 2025-26.
| Product (HS) | Japan total | India | Ecuador | Peru |
|---|---|---|---|---|
| Other frozen shrimps and prawns (030617) | 1,230,667.19 / 145,708,250 | 284,856.87 / 38,771,300 (first supplier) | 102,250.36 / 14,931,097 | 7,152.45 / 1,045,846 |
| Prepared shrimp, not in airtight containers (160521) | 584,356.96 / 61,128,401 | 13,229.26 / 475,464 | No row reported | No row reported |
Who buys in Japan — and what they typically ask for
MAFF reports that a little over half of fruit and vegetables and a little under half of seafood sold in Japan pass through wholesale markets (about 80% for domestic produce), with 64 central wholesale markets, 154 central-market wholesalers and 2,737 intermediate wholesalers; imports reach the markets through trading companies as well as going direct to manufacturers, retailers and foodservice (MAFF, 14 March 2025).
The needs below are editorial — typical questions each buyer type raises — not data about any company.
| Buyer type | Role (MAFF) | Typical sourcing needs (editorial) | Products in this map with 2024 trade |
|---|---|---|---|
| Trading companies and specialist importers (商社・輸入商社) | Import channel feeding wholesale markets and direct buyers | Origins with a published rule, registered orchards and packhouses for the season, notification handled before arrival | Bananas, Hass avocados, grapes, mangoes, frozen shrimp |
| Wholesale-market wholesalers and intermediate wholesalers (卸売業者・仲卸業者) | Collect and distribute through central and local markets | Consistent grade and size, arrival dates matched to market days, claims evidenced on arrival | Bananas, avocados, grapes, mangoes |
| Supermarket chains (量販店) | Buy through markets or direct | Programme volumes by week, pack and label format, residue results | Bananas, avocados, grapes |
| Foodservice, ready-meal and processing buyers (外食・中食・加工) | Buy through markets, importers or direct | Count per kg or size grade, glazing and net weight, steady monthly volume, processing-plant information | Frozen and prepared shrimp |
What Global B2B Group does — and does not do — for Japan programmes
We do
- Review your Japan-bound request with you and check it against the published MAFF rule for that origin and variety
- Approach suitable suppliers on your behalf and ask each for orchard, packhouse and treatment-facility registration and residue results
- Return offers set out on the same basis so you can compare them
We do not
- Import, buy, sell, ship or clear goods — the Japanese importer files the food import notification and customs declaration
- Confirm that a route is admissible or that a supplier is registered for the season
- Publish stock, prices or supplier contact details, or connect you directly with suppliers before review
What to put in a Japan-bound sourcing request from these origins
- Origin, product and exact variety or cultivar — rules apply only to the named variety (for example Kent or Tommy Atkins mangoes, Hass avocados)
- The MAFF detailed rule your route relies on, and whether the orchard, packhouse and treatment facility are registered for the coming season
- Residue results against Japan's limits under the positive list system
- Who files the MHLW food import notification and the customs declaration
- Shrimp: HS code, product form, count or size grade, glazing and net weight, processing plant
- Arrival port, arrival weeks, Incoterms® rule and named place, and how arrival claims are evidenced
Our team turns these points into one reviewed request and approaches suitable suppliers on your behalf. Buyers pay nothing; sourcing programmes start from USD 250,000 per year or season, and every requirement is confirmed per shipment rather than assumed.
Frequently asked questions
Can Peruvian blueberries be imported into Japan?
We found no MAFF detailed rule for Peruvian blueberries on 25 October 2026, and Annexed Table 2 lists Vaccinium fruit from Peru among Mediterranean fruit fly hosts. Japan reported no 2024 imports from Peru under HS 081040. Do not plan a programme without written confirmation from the Plant Protection Station.
Official guidance: MAFF — Annexed Table 2, import-prohibited plants (English, last updated 17 September 2025)
Which Peruvian fruits have a MAFF detailed rule?
MAFF's index lists rules for Peruvian Hass avocados, Kent mangoes, grapes (Vitis vinifera) and satsuma mandarins. Each rule applies only to the named variety and its conditions.
Official guidance: MAFF Plant Protection Station — index of detailed plant-quarantine rules (実施細則・条件付き解禁)
Are Ecuadorian bananas allowed into Japan?
Annexed Table 2 lists Musa as a prohibited host but excludes immature bananas. Japan reported US$81.5 million of banana imports from Ecuador in 2024. Consignments still pass import inspection and the food import notification.
Official guidance: MAFF — Annexed Table 2, import-prohibited plants (English, last updated 17 September 2025)
Can Indian mangoes enter Japan?
Yes, under a MAFF detailed rule covering six cultivars from six designated states with vapour heat treatment at a registered facility. Japan reported small 2024 imports from India under HS 080450.
Official guidance: MAFF — detailed rule: Indian mango fresh fruit (amended 17 March 2022)
Does frozen shrimp need plant or animal quarantine in Japan?
Frozen shrimp for human consumption is imported as food with an MHLW import notification. The Animal Quarantine Service covers non-living aquatic animals only when they are for aquaculture use.
Official guidance: MAFF Animal Quarantine Service — quarantine of aquatic animals: scope (non-living animals only for aquaculture use)
Does Global B2B Group import into Japan, and is there a minimum?
No, we do not import. We are a buyer-side sourcing service: our team reviews your request, approaches suitable suppliers on your behalf and returns comparable offers. Assisted sourcing applies to programmes from USD 250,000 in total annual or seasonal value and is free for buyers.
Sources
- UN Comtrade — Japan imports by partner, HS 080390 bananas (fresh or dried), 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 080440 avocados (fresh or dried), 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 080610 fresh grapes, 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 080450 guavas, mangoes and mangosteens, 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 081040 Vaccinium fruit (fresh), 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 0709 other vegetables (fresh or chilled), 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 030617 other frozen shrimps and prawns, 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 160521 prepared shrimp (not in airtight containers), 2024 — checked 25 October 2026
- UN Comtrade — Japan imports by partner, HS 0603 cut flowers, 2024 — checked 25 October 2026
- MAFF Plant Protection Station — index of detailed plant-quarantine rules (実施細則・条件付き解禁) — checked 25 October 2026
- MAFF — detailed rule: Peruvian Hass avocado fresh fruit (27消安第1290号, 18 June 2015) — checked 25 October 2026
- MAFF — detailed rule: Peruvian Kent mango fresh fruit (amended 28 July 2023) — checked 25 October 2026
- MAFF — detailed rule: Peruvian grapes (Vitis vinifera) fresh fruit (22 March 2023, amended 25 November 2025) — checked 25 October 2026
- MAFF — detailed rule: Indian mango fresh fruit (amended 17 March 2022) — checked 25 October 2026
- MAFF — detailed rule: Colombian Hass avocado fresh fruit (31 July 2019) — checked 25 October 2026
- MAFF — detailed rule: Colombian yellow pitaya fresh fruit (28 July 2023) — checked 25 October 2026
- MAFF — detailed rule: Colombian Tommy Atkins mango fresh fruit (amended 28 July 2023) — checked 25 October 2026
- MAFF — Annexed Table 2, import-prohibited plants (English, last updated 17 September 2025) — checked 25 October 2026
- MAFF — explanation of import-prohibited plants (輸入禁止品) — checked 25 October 2026
- MHLW — import notification of foods under Food Sanitation Act Article 27 (食品等輸入届出) — checked 25 October 2026
- MAFF Animal Quarantine Service — quarantine of aquatic animals: scope (non-living animals only for aquaculture use) — checked 25 October 2026
- MHLW — positive list system for agricultural chemical residues in foods — checked 25 October 2026
- MAFF — 卸売市場をめぐる情勢 (wholesale market situation), 14 March 2025 (PDF) — checked 25 October 2026
- MPEDA (India) — seafood export figures 2025-26 (PDF) — checked 25 October 2026
Building production or cold-chain capacity for Japan programmes?
Buying produce and seafood stays here. For facility projects on the supply side, our sister platforms handle the specialist scope:
This guide summarises official sources for planning a sourcing request. It is not legal or customs advice; rules change and depend on the product, HS code, origin, destination and date — confirm them with the authority or your customs broker before you ship.

